Privacy Policy

1. Who is responsible for your personal data?

BarkBuddies, through Bullpatrullens AB with company registration number 559394-6741, is the data controller for the processing of personal data that occurs via our website and in connection with purchases, customer service matters and other contact with us. This means we are responsible for ensuring that your data is handled in a lawful, secure and transparent manner in accordance with applicable data protection legislation, including GDPR.

2. What data do we collect?

We only collect personal data that is relevant to operating our business and providing you with a functioning shopping experience. What data we process depends on how you use the website.

• Contact details, such as name, email address, phone number and delivery or billing address.
• Order details, such as ordered products, order history, payment status, delivery choice and any communication related to your order.
• Technical information, such as IP address, browser, device type, time zone and usage data from visits to the website.
• Information you provide to us via contact forms, email or other customer dialogue.

3. Why do we process your data?

We process your personal data for clear and legitimate purposes. This may involve completing a purchase, providing customer service, meeting legal obligations or improving our website and offerings.

• To receive, process and deliver your order.
• To send order confirmations, delivery updates and other necessary information related to your purchase.
• To manage payments, returns, complaints and customer service matters.
• To prevent fraud, abuse and other security issues.
• To analyse how the website is used and improve functionality, content and user experience.
• To comply with accounting, consumer and other applicable legislation.

4. Legal basis for processing

We process your personal data based on different legal grounds depending on the situation:

• Contract: when processing is necessary for us to fulfil a purchase or service you have requested.
• Legal obligation: when we need to retain or disclose data according to law, for example accounting rules.
• Legitimate interest: when we need to process data to protect the business, prevent fraud or improve the website, as long as this does not outweigh your rights.
• Consent: when specific consent is required, for example for certain types of cookies or marketing.

5. How long do we retain the data?

We do not retain personal data longer than necessary for the purpose for which it was collected. How long data is retained therefore depends on the type of information and our legal obligations. For example, order and payment information may need to be retained for a longer period to meet accounting requirements, while customer service matters or technical information are deleted when no longer needed.

6. Sharing of personal data

We never sell your personal data. We only share data with parties who need the information to help us run our business and deliver our services.

• E-commerce platforms and technical providers, such as Shopify, that help us operate the store.
• Payment providers that process payments securely.
• Transport and logistics partners that need data to deliver your order.
• Authorities or other parties when we are required to disclose data by law.

When we use data processors, we ensure that agreements and safeguards are in place so that your data is processed securely and only according to our instructions.

7. Cookies and similar technology

We use cookies and similar technologies to ensure the website functions correctly, to understand how it is used and to improve the experience. Some cookies are necessary for basic functions, such as the shopping cart and checkout, to work. Others may be used for statistics, performance or personalisation. Where required, we will ask for your consent before such cookies are used.

8. Your rights

If you are covered by GDPR, you have rights with regard to your personal data. You may among other things have the right to:

• request information about what personal data we process about you,
• request correction of incorrect or incomplete data,
• request deletion of data when it is no longer needed or when processing lacks a legal basis,
• object to certain processing or request that processing be restricted,
• receive certain data in a structured format, where applicable,
• withdraw consent when processing is based on consent.

You also have the right to lodge a complaint with the supervisory authority if you believe that our processing of your personal data is contrary to applicable law.

9. Information security

We continuously work to protect your personal data through appropriate technical and organisational security measures. This includes restricting access to data, using established platforms and providers, and trying to minimise the amount of data processed where possible.

10. Contact us

For more information about our privacy practices, if you have questions or if you want to exercise your rights, please contact us via the contact form here or by email at info@barkbuddies.se.